Purveyor of Passion - Louisa Nunn
Home My Passion Contact Passion Corporation

Purveyor of Passion - Louisa Nunn


My Passion

When we feel passionate about something we feel more alive. My passion is to help more people, feel more alive, more often.

Passion is often associated with sex (which I must confess makes me popular), but in reality it is experienced in many contexts. People are passionate about good causes, mountain climbing, music, their children, their job - anything in fact. Passion is all about the emotional engagement we experience in our relationships with other people and things. This is heavily influenced by the relationship we have with ourselves.    

I first became interested in the area of passion in the late 1990's, when I owned a singles company that organised flirting safaris, which I still run by popular demand. After successfully managing to secure a date, many participants asked for advice on where they should go. I set about investigating the situational factors that can make a first date more successful. I was surprised to learn that having dinner at a good restaurant, is probably not an ideal scenario. In order to increase the chances of attachment, it is important to engage in an activity that excites the person you are with (no sniggering please) e.g. if they have a passion for golf, play golf with them; then have dinner. People not only love to share their passions with others, they associate the excitement they feel with the person they share them with. In other words, a person can become more attached to another, by virtue of passion transference.

A few years later, I was asked to run some one-to-one courses for techno phobic senior managers, and wondered whether I could apply the passion transference principle to people's working lives. Through trial and error, I found an approach that worked like a dream. Suddenly the dispassionate wanted passionately to learn.

Since then I have developed innovative theories and conducted research on the nature, sources and consequences of passion. I am currently completing a doctorate in the subject, and hope to become the first Doctor of Passion in the world! I am also writing several books.

A very wise lady once told me that there were 3 secrets of success in life. "Do something unique, do it well and tell the world". I'd add a fourth secret which is to 'show the world'. I do that in two ways 1) by living with passion myself and 2) by using entertainment such as theatrical productions and interactive presentations to illustrate how PASS-I-ON can make a huge difference to people's lives. Sometimes, I help people discover their passion (42) in life. This is an exercise I never undertake lightly as finding one's passion is often a life changing event. I also provide consultancy and training services to business.

Career History

At sixteen I joined the civil service. After studying for A levels part-time, I left my job to read psychology at undergraduate level. Later, I completed an MBA at Cass Business School London.

In the last twenty years I have started and sold a very diverse range of enterprises and lectured in management and business at many universities. I have also worked in a consultancy capacity with American Express, Abbey, BP, Department of Health, Department of Trade and Industry, Hewlett Packard, the Identity and Passport Service and National Grid.

Click here to find out what other people have said about me.


© Copyright Passion Corporation 2006
Click to visit Deft Creative